According to Wedbush analyst Dan Ives, Apple has decided to increase the production of iPhone 11 to meet the very strong demand.
The computer giant was obviously not expecting such a big success for its new range of iPhone, whose first sales would exceed expectations. According to Wedbush Securities, Apple has planned to sell between 75 million and 80 million iPhone 11 end 2019. The figures should however exceed 80 million according to projections of the group.
As a result, Apple should adjust its production to avoid a stock-out at a crucial time of the year. The holiday season is usually a period during which sales accelerate.
According to analysts, it would be especially the price of more accessible sale of the iPhone 11 and the new features of Pro models that would have contributed to the popularity of new models.
While Apple has not released any official figures so far, Tim Cook recently confirmed an excellent launch.
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